Graphic Designer | Brand, Editorial & Web

Carla Frazão

From concept through delivery, consistency across print and digital.

I partner with companies worldwide as their trusted design resource. From brand identity and editorial to web design, I handle the complete process, from concept through to delivery.

Based in Lisbon, working remotely.

Design partner for brands that last.

What I Do

Brand Identity & Strategy

Complete visual identity systems that communicate your values and establish clear market positioning.

Editorial & Print Design

Corporate materials, publications, and marketing collateral that reinforce your brand across every touchpoint, built with the same structural discipline and typographic care as long-form book design.

Digital & Web Design

Strategic website design and development that serves your business and grows with you.

Dedicated Design Partner

Beyond individual projects, I work as a dedicated design partner. For brands without an internal team, I become the single point of contact for everything visual, managing and evolving your identity with full autonomy.

For companies with existing teams, I integrate as an external design resource, collaborating with developers, strategists, and other creatives as if I were part of the team, without the overhead of a permanent hire.

How I Work

Remote Collaboration, Global Reach

I work remotely with clients from Australia to the United States to across Europe, and I’m always open to new markets. Based in Lisbon, I’ve spent years collaborating with international teams across time zones. Integrated into your team or working independently, I adapt to how you work best.

20+ Years Building Brands

Before working independently, I spent years in a design studio managing multidisciplinary teams, including creatives, developers, and production specialists. This experience means I understand team dynamics, respect other professionals’ expertise, and know how to collaborate effectively whether working solo or integrated into your structure.

Purpose-Led Design

I believe in design that serves a purpose. Simplicity over excess. Clarity over decoration. Every element has a reason to exist, whether guiding the user, communicating information, or reinforcing your brand identity.

MUNICIPAL WORKS AUSTRALIA

From Website Redesign to Strategic Communications Partner

What started as a website redesign in 2023 has evolved into a trusted partnership that today covers ongoing website management, design of materials for national conferences, institutional brochures, and email campaigns, with complete autonomy.

RESILIENCE AGENDA

From Editorial Production to Strategic Creative Partner

What started as a technical InDesign pagination job in 2019 has become a six-year partnership built on trust, deep understanding, and dedication to the brand’s success.

Ways to Work With Me

Project-Based

Defined scope, agreed deliverables, fixed timeline and budget. Ideal for specific projects with clear objectives from the start.

Hour Block

Purchase a set of hours in advance and use them as needed. Flexible for ongoing needs that vary month to month.

Hourly Retainer

An agreed hourly rate with staged payments: weekly, bi-weekly, or monthly. Full transparency with regular time reports so you always know where you stand.

Let's Work Together

If you're looking for a dedicated design partner to manage and evolve your brand over time, let's build something lasting.

Need Help With a Project?

Have a specific project in mind? Tell me about it.

Email

work@carlafrazao.com
Based in

Lisbon, Portugal
Working

Remotely with clients worldwide